A Portrait of Zeitz
During its flourishing industrial era important factories were created in Zeitz, such as for the construction of machines and pianofortes. Until the end of the 20th century, the "Zekiwa" company was one of the greatest manufacturers of prams in the entire world. Zeitz was an important site for the chemical and brown coal industry in Middle Germany. Over the course of the German reunion (in 1990) large parts of the native industry collapsed. However, because of its infrastructure, and good traffic connections, developed industrial sites and a potential of skilled labour, Zeitz offers good conditions for investments. The industrial park, site of the chemical industry, and the "Südzucker" company, a factory producing sugar, are symbols for efficient local enterprises.
The lovable town of Zeitz on the banks of the river Weiße Elster is changing from a formerly grey industrial town into a modern and culturally-historically important location in Middle Germany. Symbols of this trend are the remodelled historic town centre and unique tourist attractions such as "Moritzburg Castle" and "Subterranean Zeitz", a system of underground walkways. Until the present day, descendants of the great church reformer Dr Martin Luther are inhabitants of the town. Old traditions such as viticulture currently are experiencing a renaissance and are stimulating the development of the town.